EBOOK:
Amid the noise of multiple communication channels, data analytics strategies can identify needs, predict behavior and enhance the customer experience.
WHITE PAPER:
Today's information landscape includes a variety of data sources and unlike forms of data inundating your business every second. Turn to this resource to learn about how data virtualization can make disparate data sources appear as if they are in one place, so that you can easily access your information and make better, faster business decisions.
WHITE PAPER:
If your customers cannot move smoothly across all channels, their experiences will suffer. Access this guide to learn how you can close the omni-channel customer experience gap and bring online visibility to your contact center.
EGUIDE:
Here they are, the final results of our 2020 Media Consumption Series all packaged together. We take a dive in to the who, what, why, where, when, and how the IT sector consumes all forms of digital media and more. Answering questions such as why sales reps with data driven intent get the best response rates and what subject lines get the open?
EGUIDE:
The importance of governing big data environments is just starting to take hold, and there are few prescriptions for how to do it right, let alone cost-effectively. This e-guide sheds light on the data governance process for big data and offers new insights from leading data management experts.
WHITE PAPER:
With instant access to information, customers expect a purchase experience that matches the ease and speed of the information-gathering experience. Read this white paper, created in collaboration with Frost & Sullivan, to see how a customer relationship management (CRM) solution can help you respond on the customers' terms.
WHITE PAPER:
In this helpful resource, discover four keys to establishing successful integration of your CRM system and marketing automation. Explore how your sales, marketing, customer service, and accounting teams can work together to close the loop of great customer experience.
WEBCAST:
Big data is not just about technology. It's about the value you can extract and the problems you can solve with the technology. This webcast explores five use cases that are excellent starting points for beginning the big data journey. Watch now to learn how to leverage big data technology and strategy for success.
EBOOK:
This expert e-book explores the steps specialty outdoor retailer Rock/Creek Outfitters took to integrate customer data from various data silos. You'll also learn how public media station WGBH shifted company culture in order to effectively bridge data silos to benefit the customer.
